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Luca Luca

Luca Luca is a women’s luxury fashion design house. Founded in New York in 1992 by Milan-born fashion designer Luca Orlandi, the company designs, markets, and distributes women’s ready-to-wear apparel and accessories under the Luca Luca brand name.

Luca Luca
19 West 36th Street
New York, NY 10018


Equitium Group: Portfolio
Caswell Massey

Originating in 1752 in Newport, Rhode Island as Dr. Hunter’s Dispensary, Caswell-Massey is among the oldest companies in America. The company uses unique, age-old methods in producing its soaps, lotions, fragrances, and other personal care items. Its products are sold through stand-alone retail stores in the United States, department stores, and the Internet, as well as through one of the country’s longest-standing catalogs.

The Equitium Group managed Caswell-Massey since its acquisition in September 2007 through September 2011.

121 Fieldcrest Avenue
Edison, NJ 08837


Gianna Rose Atelier

Founded in 1989 by a fashion and textile designer, Gianna Rose Atelier offers beautifully molded collections of unique and elegant couture soaps, bath care accessories and home fragrance products presented in exquisite ready-to-gift packaging and made in the USA.  The brand’s unique attributes created the Couture Soap category, and catapulted it into the upper echelon of luxury soap and bath care accessories.

Gianna Rose Atelier's operation was merged with Caswell-Massey's in July 2010 and was managed by Equitium until September 2011.
Gianna Rose Atelier
121 Fieldcrest Avenue
Edison, NJ 08837